What they are saying or are we keeping with the trends? The trends in IndiaĪround dual SIMs were know for some number of years and other companies were When I say empathy, I mean do we listen to customers, are we hearing Just about how to react to emerging markets, but Nokia has also learnt to showĮmpathy. What is Nokia’s learning from this? Our learning is not You entered this segment very late, but have made a strongĬomeback and your market share is now inching up after losing a lot of ground. Month, I am reviewing all projects, and even as we do that, we are also goingīack and saying, let us do this better, faster and of higherĪbout two years ago because you were not present in the dual SIM space and your We have to continue to transform and cannot afford to stand still – every But one thing I know, be it this year, next year of the year after, We have to shift the company to sustained growth, includingįinancials. I can’t say when the transition phase willīe over. Presentations – now, you see the products, the services and the devices, The same time, we had nothing to show – I was doing power point Great new products are coming in, early sales are encouraging. We are right now in the heart of the transition – But also, the last one year has been a very hard - we had toĭo a lot of restructuring, change the focus of the company and these activitiesĪre still going on. Terms of innovation and have become strong in terms of location and commerceĪpps. Product line, we have launched a handset with a 41 megapixel camera phone in In the Lumia range as well as the fifth, sixth and seventh device in our Asha The clock speed of our company and have already come out with the fourth product Intense pride on the quality of work that has been accomplished. You? You can’t help but feel two emotions – How have the last 12 months shaped up for Edited excerpts:- Last year,Īt the same event, you announced strategic alliance with Microsoft to use the Elop said the company was targeting a wider audience with cheaper smartphones, even as it looked to expand its Lumia range of high-end handsets.
Thomas Philip during the recently concluded Mobile World Congress in Barcelona, Elop, who unveiled six new phones during the event, says the handset maker’s bet on Microsoft is beginning to payoff. Maker’s failure to respond to changing market dynamics in India, and itsĬomeback in the dual SIM segment here, has taught the company to listen toĬonsumer demands, and the learning is being applied across its operations Nokia Chief Executive Stephen Elop says that the handset
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